There are thousands of online auctions on the internet. People love them because they can usually find great bargains. If you have an online business, you can use them to increase traffic to your web site.
You could create an electronic book or report that relates to your online business, then auction it off at an online auction. You could increase traffic to your web site by placing an ad for your web site in the electronic publication. Some online auctions will even allow you to link directly to your web site.
Electronic publications won't cost you anything to ship. You could send them via e-mail or allow people to download the electronic publication from your web site. You can also auction them off for a lower price. When they visit your web site you could offer them a higher priced product.
You could also get traffic from people who don't bid or don't get the winning bid. You could direct them to your web site to download and read a free sample of the ebook or report before they bid. If they want more detailed information about the ebook or report, you could also direct them to your web site.
You can also get traffic to your web site by auctioning a physical product. Print your web site advertisement on a flyer or brochure then insert it into each product package you ship.
Before you start auctioning any product at an online auction, read the terms and conditions. Some auctions may not allow the auctioning of electronic products or directly linking to your web site where you have other products for sale. Another auternative is to host your own auctions through softwares such as PraktikBid.